We all know that things don’t always go to plan. Worldwide, 1 in 10 pregnancies will result in a premature birth. Parents of prems know too well how traumatic and gut-wrenching this can be. Before Ella & Maeve, high quality, well-fitting cloth nappies were difficult to find in such small sizes. Now, you can not only purchase cloth nappies that fit, our fun and happy designs will spark colour and hope into a difficult time.